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Should air travel be free?

What do uncertain business times do? Stimulate new ideas. And this is definitely a new idea — Ryanair is giving away tickets on a regular basis.

Michael O’Leary, Chief Executive of Ireland’s Ryanair (Research), Europe’s most profitable airline, wants to make air travel free. Not free as in free from regulation, but free as in zero cost. By the end of the decade, he promises, “more than half of our passengers will fly free.”

The remarkable thing is, few analysts think his prediction is far-fetched: Ryanair already offers free fares to a quarter of its customers.

Read the article: A radical fix for airlines: Make flying free


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This entry was posted on Tuesday, April 18th, 2006 at 2:36 pm and is filed under Air Travel, Airlines, Airplanes, General, News, Trends. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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One Response to “Should air travel be free?”

  1. Melissa Says:
    April 19th, 2006 at 8:55 am

    Trying to earn through other sources is a great idea. We’ll see what the other airlines will come up with in order to compete with the offer that RyanAir may be putting up real soon.

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